AI Insights · Timothy · December 2024
Top 5 Fashion Games on Android in Australia, Q4 2024
Explore the performance of the top fashion games on Android in Australia during Q4 2024, featuring trends in downloads, revenue, and active users.
In the fourth quarter of 2024, the fashion gaming category on the Android platform in Australia showcased a variety of trends across downloads, revenue, and active users, as reported by Sensor Tower.
Eye Color Mix by CrazyLabs LTD saw a progressive increase in weekly downloads, starting at 5K at the beginning of October and peaking at over 4.9K by the end of December. Weekly active users displayed a similar upward trend, growing from 19.8K to 23.5K throughout the quarter.
Paper Doll Diary: Dress Up DIY from Bravestars Games maintained consistent engagement with weekly active users rising from 32.5K to 47.7K, while weekly downloads fluctuated between 2.4K and 3.3K. Revenue remained modest, ranging between $5 and $19 weekly.
Acrylic Nails!, also by CrazyLabs LTD, experienced a decline in weekly downloads from 3.4K to 2.6K. Active users followed a similar pattern, decreasing from 2.1K to 720 by the quarter's end.
Makeup Stylist: Makeup Game by Gametertain showed a steady revenue flow, reaching up to $82 in mid-November. Downloads varied slightly, peaking at 2.2K in late December, while active users increased from 20.5K to 21.5K.
Hair Salon: Beauty Salon Game from Bravestars Games had stable weekly downloads, with a slight rise to 2K by the end of December. Active users saw growth from 7.2K to 7.1K, while revenue fluctuated around $40 to $76.
These insights are part of a broader analysis available on Sensor Tower, offering a deeper dive into mobile app trends and performance metrics.